{"id":197,"date":"2026-01-17T16:15:32","date_gmt":"2026-01-17T16:15:32","guid":{"rendered":"https:\/\/povezi.vrphototeam.com\/?p=197"},"modified":"2026-01-17T16:15:32","modified_gmt":"2026-01-17T16:15:32","slug":"privreda-bez-romantike","status":"publish","type":"post","link":"https:\/\/povezi.vrphototeam.com\/index.php\/2026\/01\/17\/privreda-bez-romantike\/","title":{"rendered":"Privreda bez romantike"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Preduzetni\u010dki bum u Srbiji: Da li je u pitanju trend ili nu\u017eda?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">U Srbiji se preduzetni\u0161tvo ne \u0161iri zato \u0161to je to trend sa dru\u0161tvenih mre\u017ea, nego zato \u0161to ljudi tra\u017ee br\u017ei \u00a0posao i ve\u0107u kontrolu nad sopstvenim prihodom.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Najnoviji podaci s kraja 2025. godine pokazuju zanimljiv disbalans. Dok se osnivanje klasi\u010dnih privrednih dru\u0161tava (d.o.o.) usporava, broj preduzetnika raste eksplozivnom brzinom.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trenutno je aktivno \u010dak 368.446 preduzetnika,\u200b nasuprot tome, posluje 136.857 privrednih dru\u0161tava (naj\u010de\u0161\u0107e d.o.o.).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u200bU odnosu na prethodne godine (2023\/2024), broj preduzetnika je porastao za desetine hiljada, dok je broj novih d.o.o. firmi u blagom padu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prebrojavanje firmi i preduzetnika je dobar \u201cbarometar\u201d raspolo\u017eenja, ali nije mera kvaliteta privrede. Klju\u010dno pitanje je: koliko novih poslova pre\u017eivi prvu godinu, koliko njih pravi stabilan ke\u0161 tok i koliko njih mo\u017ee da finansira rast bez stalnog \u201cga\u0161enja po\u017eara\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Za one koji kre\u0107u od nule, NSZ subvencije za samozapo\u0161ljavanje u januaru 2026. daju jasan okvir ulazne pomo\u0107i: osnovni iznos je 380.000 dinara, a za osobe sa invaliditetom 420.000 dinara. Ovo je tipi\u010dan mehanizam \u201cprvog impulsa\u201d \u2014 dovoljno da se pokrije deo opreme, doprinosi i tro\u0161kovi prvih meseci, ali nedovoljno da zameni tr\u017ei\u0161te i prodaju.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Subvencije i statistika mogu olak\u0161ati po\u010detak ali ne mogu zameniti tr\u017ei\u0161te, potra\u017enju i odr\u017eiv poslovni model. Prava slika privrede ne meri se brojem registrovanih subjekata, ve\u0107 brojem onih koji opstaju, rastu i stvaraju stabilan prihod bez oslanjanja na jednokratne podsticaje. To je ta\u010dka na kojoj romantika prestaje, a ekonomija po\u010dinje.\u200b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Da li ste i vi razmi\u0161ljali o pokretanju sopstvenog posla u ovoj godini?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Preduzetni\u010dki bum u Srbiji: Da li je u pitanju trend ili nu\u017eda? U Srbiji se preduzetni\u0161tvo ne \u0161iri zato \u0161to je to trend sa dru\u0161tvenih mre\u017ea, nego zato \u0161to ljudi tra\u017ee br\u017ei \u00a0posao i ve\u0107u kontrolu nad sopstvenim prihodom. Najnoviji podaci s kraja 2025. godine pokazuju zanimljiv disbalans. Dok se osnivanje klasi\u010dnih privrednih dru\u0161tava (d.o.o.) [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":198,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-197","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-izdvojena-vest-glavna"],"_links":{"self":[{"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/posts\/197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/comments?post=197"}],"version-history":[{"count":1,"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/posts\/197\/revisions"}],"predecessor-version":[{"id":199,"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/posts\/197\/revisions\/199"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/media\/198"}],"wp:attachment":[{"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/media?parent=197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/categories?post=197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/povezi.vrphototeam.com\/index.php\/wp-json\/wp\/v2\/tags?post=197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}